The Interactive Future State of AIM Expo & Dealerships

Compare AIM Expo 2019 (American International Motorcycle Expo held in Columbus, Ohio September 25-29, 2019) to Indy Motorcycle Dealer Expo in 2009 and we see a microcosm of the evolving powersports landscape and consumer behavior trends. My participation in AIM this past week gives me renewed optimism for opportunities over the coming decade for current and future …

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OEMs Need Dealers for CX Innovation

Rent a huge casino conference center, invite a thousand dealers, introduce several new innovative models and show off electric concept vehicles in Las Vegas, Nevada and you've got yourself a party. Don't forget the drinks. As any good OEM leader will do, José Boisjoli (CEO and President of BRP) presented his vision for the company …

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